I worked with Adidas, Kerwin Frost and Chiat Day/Be Grizzlee to help bring this idea from sketch idea to shoot-able, produce-able script. I even wrote it in Final Draft. Kerwin Frost is hilariously imaginative as illustrated by the pencil tattoo on his face and very dope shoe designs, but also, a great guy to work with on set. This shoot was a real collaboration in comedy.